Old school creative agency. New school ideology.
Think Shift
When we began, our discipline was the realm of right brain creatives. But times have changed since. The pervasiveness of technology today means we can take advantage of left brain analytics combined with the right brain to bring creativity to life and create more efficient marketing campaigns.
Technology allows us to move away from the subjectivity of creativity by backing it up with insights from data.
Today, we harness the capabilities of right brain creatives together with left brain geeks and use technology as an enabler of creativity to deliver results for our clients.
We Do
Digital
Social intelligence
Social monitoring & listening
Perception & brand influence
Crisis & reputation management
Creative
Concept & ideation
Creative & art direction
Print, motion & digital design
Copywriting & content marketing
Strategy
Communication strategy & planning
Campaign development & planning
Partners
Michael Yeang
15+ years experience in advertising, brand consulting and media working across a diverse range of brands and categories.
Industry Experience
Property
Financial Services
Consumer Goods
Looi Miin Wei
20+ years in media, advertising and communications. Left brain educated with a degree in Physics but driven by a passion for right brain pursuits.
Industry Experience
Financial Services
Retail + Fashion
F&B